Customer centric communications. It is not about you.

Another Picture of the Masses of People in Hyde Park

I am following a variety of communication projects and numerous campaigns from time to time.

What I am really surprised at lately is how many social media consultants will actually run a campaign as if its content has to . . . → Read the rest of this entry…

I am the sum of all the people

Influence Me

I sometimes wonder what people did before the web, before easy access to information, before the dream/ nightmare of 24/7 engagement and content. (I’m not that young. I remember the yellow-y library index cards)

I have heard that this constant ‘on’ mode is distracting and I concur. . . . → Read the rest of this entry…

Lufthansa epic win in communications, beer, life, the universe and everything

Beer O'Clock Uploaded by Ben Harris-Roxas on 24 Feb 06, 4.44PM BST

Stan Schroeder reports over on Mashable that the poor bloke who lost that iPhone has been offered a free trip by Lufthansa. (Original story on CBS news)

In . . . → Read the rest of this entry…

Social Media and government. A note on communications.

Jump on the social media bandwagon Uploaded by Matt Hamm on 15 Oct 08, 10.07PM GMT.

We had this discussion the other day with Stavros Kontaksis (blog in Greek) -  @stakon on Twitter – the fact that . . . → Read the rest of this entry…

Google real time search and why it’s good news for comms people

Google

After nagging endlessly about the abysmal search facility on twitter I can’t resist being very enthusiastic about Google Real Time Search.

Now, immediately after conducting a search, you can see live updates from people on popular sites like Twitter and FriendFeed, as well as headlines from . . . → Read the rest of this entry…

Twitter and Members of Parliament – it’s all in the detail

Westminster at Sunset Uploaded by DMoutray on 29 Dec 08, 2.34PM GMT.

I cannot find it in my heart to truly sympathise with Members of the UK Parliament (MPs) who might now hit a spot of bother with their twitter account – but . . . → Read the rest of this entry…

The question that comes BEFORE social media. Who are you and what do you want to do?

Anti-Social Media? Uploaded by Intersection Consulting on 23 Apr 09, 6.48PM BST.

I don’t know why but as comms people we frequently get over-excited by the latest shiny thing. In that respect I think we are a little bit like academic researchers – go crazy . . . → Read the rest of this entry…

Don't underestimate the need for social media

Let's talk about it

I recently heard from a newspaper man that Twitter is definitely a fad but one which cannot be ignored. It kind of reminded me the old Nielsen study (back in April) which was much touted as a ‘twitter is a fad’ research (even though it . . . → Read the rest of this entry…

The one with the swearing

Again, another amazing piece of content – this time a presentation – which I ‘d love to incorporate into my Intro to Social Media work.

[slideshare id=496437&doc=whatthefissocialmedia070208-1215026815612657-8]

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