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What . . . → Read the rest of this entry…
Dora Bakoyannis is the Greek Foreign Minister – serving under the current Conservative government – and I would really like to see her do better with online presence . . . → Read the rest of this entry… Sometimes you just have to. Don’t get me wrong. I love doing comms work, I like the process, the fact that you have to convince yourself first, the creativity. But sometimes you have to reject a job. My number one reason for rejecting a contract is not being able to choose the people I . . . → Read the rest of this entry… Any in-house communicator knows how difficult it is to join a company and to have to do all the ‘building up of your contacts list’ from scratch. I don’t mean personal contacts or hard earned ones. I just mean your basic, day-to-day contacts – for example the leading industry publications and the name of . . . → Read the rest of this entry… I travel for work quite a bit and my favourite mode of transport is the train. The London stations are easily accessible, I don’t have to drive half – asleep and there is the ‘doing my bit for the environment’ argument as well. That doesn’t mean that I can afford to watch the countryside . . . → Read the rest of this entry… I am a woman of strong opinions. My “Yes” and my “No” are loud and clear for most things but here is a question that has two many shades of grey for me to give a straight answer. PR Week reported on a BIGfrontier study which looked into Startups and Pr. Apparently, Startup companies . . . → Read the rest of this entry… One of my pet projects at work is giving some media training to stakeholders. I am presenting the course to people who are not professional communicators but they are really good at what they do. What they hate is the fact that when they get an interview they talk for about 10 minutes to . . . → Read the rest of this entry… It is a curious thing how the best and worst examples of how to promote and how not to promote your events can be found when trawling through the UK Universities’ events pages. I don’t intend to bore you with academic events but if you think about it you will see that they are . . . → Read the rest of this entry… |
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I write about the digital world. I am mainly into communications and public affairs but sometimes I sidetrack into culture vulture territory.
Find out more - you know you want to. 
 digital-era.org by Sofia Gkiousou is licensed under a Creative Commons Attribution-Non-Commercial-No Derivative Works 2.0 UK: England & Wales License. |
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David Cameron speaking at NESTA Originally uploaded by conservativepartyuk Did you hear? David Cameron – the Leader of the Opposition in the UK (Conservative) – went on the O’Connell radio show and managed to swear twice. I’m sorry that I don’t find this exciting or important.
Foreign Minister, David Miliband with Greek Foreign Minister, Dora Bakoyanni Originally uploaded by UK in Greece (British Embassy, Athens)